Monday, June 6, 2016

My Tricycle: An Homage to William Eggleston


© 2014, Joanne Scherf

© 2014, Joanne Scherf

A blast from the past.  My early childhood tricycle that I was storing for use as a possible prop for a child's portrait is no longer.  I never got the chance to use it due to damage obtained from a sewer flood.  So the second best option was to photograph it for posterity before being permanently discarded.  So basically in retrospect, my two images above are basically an homage to the great photographer, William Eggleston's "Untitled, Tricycle, Memphis" (1970) which was auctioned in 2012 for $578,500.  

Untitled, Tricycle, Memphis (1970
© William Eggleston
For those photography history buffs, you'll recall that Eggleston's claim to fame, other than his pioneering color work was his mantra of documenting ordinary things instead of capturing beautiful landscapes or fine art.  Basically finding beauty in the mundane was what made William Eggleston famous. So overall my little tricycle may not compare, but I too saw the beauty in this well-used and damaged "hot wheels" of my youth.  



Saturday, May 28, 2016

New Website....Celebrate with Special Sale


On May 1 I launched my new website.  It is a total new design that highlights the following:  

  •  Galleries
    • Contemplative ABSTRACT
    • Contemplative LANDSCAPE
    • Contemplative Fine Art POSTERS
    • Award-winning Galleries (both Color and Black & White)
    • Personal Projects (AmerICONa, and soon to be added DETROIT
  • Consulting
    • Photography
    • Art Writing
    • Graphic Design
  • Commission
    • Soulful Portraits
    • Luxury Home Portraits
    • Book Design (jacket, page, content)
    • Photo Restoration


Celebrate with me and take advantage of my special discount offer of 10% off any and all prints.  The Coupon Code is Celebrate16 (applied at checkout).  Offer ends May 31.


Wednesday, December 16, 2015

Award Winner: Black & White Spider, 2015









I was presented with the 10th Annual Black and White Spider Awards Nominee title for two of my images in the Nature and Still Life categories at the prestigious Nomination & Winners PhotoShow webcast Saturday, November 21, 2015. BLACK AND WHITE SPIDER AWARDS is the leading international award honoring excellence in black and white photography. This celebrated event shines a spotlight on the best professional and amateur photographers worldwide and honors the finest images with the highest achievements in black and white photography. 

It is an incredible achievement to be selected among the best from the 7,686 global entries for 2015.   My image, Winter Haiku 3 won a Nomination Award in Nature, and Last Bloom won in the Still Life category.  My images will be showcased in the Winner's Gallery; virtual gallery opens on December 15, 2015; see below links to view all winners in these categories.  Images will also be published in The Journal, a digital publication featuring curated collections of award winning photography.  Nominees issue will be released in January, 2016.

Go to this link to see ALL winners for ALL categories:  http://www.thespiderawards.com/10thshow/

Go to this link to see all the Nomination Winners for NATURE:  http://www.thespiderawards.com/10thshow/nominations.php?x=p&cid=290

Go to this link to see all the Nomination Winners for STILL LIFE:  http://www.thespiderawards.com/10thshow/nominations.php?x=p&cid=297


Last Bloom
© 2005, Joanne Scherf
Still Life Nomination Award



Winter Haiku 3
© 2010, Joanne Scherf
Nature Nomination Award


Contact:  joanne@joannescherf.com • http://www.joannescherf.com

Thursday, November 5, 2015

My Typography Book For Sale on Blurb

As a visual artist I often wear many hats that include both art and design disciplines.  Photography is my true passion, yet graphic design has always been a keen interest over these past years.  So much in fact that I have pursued multiple academic courses to further my knowledge and practice of graphic design.

My book, Typography: A Journal of Inspiration may be of interest to those who seek visual inspiration in typography; particularly beginning students and emerging graphic designers.  If not for you, then feel free to pass this post/link to those so inclined.

Tuesday, June 23, 2015

Award Winner: 2015 PX3 Award

Proud to announce that my image, Wildwood 2 from my Aerial Arboretum portfolio won a 2015 PX3 Award, Honorable Mention in the Nature category.  It's quite an honor to be among such celebrated photographers on a global stage.

The "Prix de la Photographie, Paris" (Px3) strives to promote the appreciation of photography, to discover emerging talent, and introduce photographers from around the world to the artistic community of Paris. Selection of work from this competition are displayed in Paris and published in Px3 Annual Book.  Juried by leading editors, publishers, curators, gallery owners, consultants, creative directors, and art directors, Px3 brings the best of photography from across the globe to Paris.

Wildwood 2
@2014, Joanne Scherf

The following link will take you to the four images I entered, and featuring my winning image of Wildwood 2.  http://www.px3.fr/winners/zoom2.php?eid=1-52400-15&uid=3247465&cat=




Monday, June 22, 2015

Professional Development: MacDowell Colony Residency

Always on the lookout for professional development opportunities, I discovered this artist residency called the MacDowell Colony  located in the Monadnock region of New Hampshire, Peterborough to be exact.


The MacDowell Colony is the nation's first artist residency program established in 1907, with fellows the likes of James Baldwin, Leonard Bernstein, Aaron Copland, Alice Walker, and Thornton Wilder to name just a few.  The Colony provides fellowships for over 250 creative artists each year.  This community of artists working in a variety of disciplines (literary and visual), and aside from the lunch picnic basket lunch deliveries at your studio, one receives uninterrupted time dedicated to their art, plus private studios, living accommodations, and meals for up to a two month period.


Check out this video http://www.macdowellcolony.org/about-Video.html  for a visual description of their artist residency at MacDowell Colony.  The website http://www.macdowellcolony.org provides all the details.